Sweeney Creative. Advertising, Branding and Publicity for  Carl Zeiss Optical products



Introduced Carl Zeiss Vision in the USA.


  1. 1.Carl Zeiss invented vision products in Germany in 1875. First the microscope, binoculars, eye glasses, camera lenses, and all types of vision instruments.

  2. 2.We introduced Carl Zeiss Vision to the USA using the history of there vision creations. Using the theme “From the Pioneers of Modern Optical Technology Comes a Vision System For the 21st Century.

  3. 3.Zeiss Vision Technology is world renown. Zeiss was the camera lenses on the first camera in space. This History had to become known in the USA.

  4. 4.Today the Carl Zeiss brand of Vision products is unmatched for quality and durability.

Richmond, VA  -  Charlottesville, VA



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